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Keep-fresh · Updates

The year you are actually having.

Ten years. A new oven. A new associate. A tournament. A baby on the crew. If it happened, the site can say so this week — not in a post that disappeared.

The site stays up.

Hosting. SSL. A monthly pass so the page a neighbor already opened does not go stale. Security is part of keep-fresh. A shop site that is down is not a shop site.

The year you are actually having.

Restaurant after close with this week's specials on a tablet.
This week's specials. Live.
Salon after hours with this week on the desk phone.
A new chair. A new week.
Ministry office laptop showing this Sunday.
If it happened, the site can say so.

How

  1. 01You send it.
  2. 02I batch evenings.
  3. 03It ships in a few days. Nothing live until you say yes.

In

  • A special that is true this week.
  • A hire, a new chair, a new oven.
  • A celebration the door already knows.
  • A line that helps the next neighbor call.
  • SSL, hosting, the quiet security work.
  • A small ask that is flushed out and fits an evening prompt — one block, one sentence, one field.

Not

  • If it needs discovery, a new page, a new form, a booking block — that is a Feature add. We write what “done” means first, then quote it.
  • Rebuild, member/app, mail server, general IT. Separate quote.
  • “Keep going until it feels finished.”

What this is. What this is not.

Done means we wrote it down.

Keep-fresh is what already exists in the shop. A project starts when we write what “done” means.

Keep-fresh

You send it. I put it up.

Photos, reviews you already have, hours, hires, specials, OOO, a celebration, a note to customers, a color pass. Hosting and SSL stay up. Evening batch. A few days. Nothing live until you say yes. In year one. Then $449/yr.

Feature add

A new thing on the public site — or bigger.

A page, a form, a gallery, a booking block. A managed CRM if that’s the work. Dreaming is allowed. Building starts after a written scope: what ships, what does not, what “done” means. Price after we know. If it cannot be named in one sitting, it stays an idea.

A project

Separate quote.

Rebuild. Redesign. New architecture. Member/app, mail server, general IT. A pile of keep-fresh asks that is actually a new section. Done means the scope shipped — not “keep going until it feels finished.”

Nothing goes live until you say yes. Included in year one. Then $449/yr.

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