A loaf in the case. A chair at the salon. A truck in the lot. A neighbor should see Tuesday — not last winter’s listing photo. You send the shots from the phone. They go on the page they already opened. AI is why a bakery counter and a law desk can both land this week.
Using media is the work.
Phone photo in. Site-ready out. Crop, color, put it where a neighbor looks. A generated scene only when they ask — and only labeled as such. That is keep-fresh. A new gallery section is a Feature add.
Counter, this weekThe case, the loaf, the handoff.
Chair / stationBefore they sit.
Desk they already openedThe page and the person.
Open bayTuesday, not last winter.
The truck and the doorThe call that just finished.
Treatment roomClinic light, not a stock handshake.
Studio floorThe work as it looks.
Seasonal windowThe week you are actually having.
Crew at the doorThe person who showed up.
Work in the handsA loaf. A wrench. Clippers. A file.
After hoursLights still on.
Scenes on this page are methods — not a client’s shop. On their site we use the photos they send. Generated only when they ask, and labeled.
In
New photos on pages that already exist.
Phone shots of the shop, the crew, the work.
A generated scene when they ask, labeled as such.
Not
A branded gallery product.
A booked photoshoot.
A new photography page. That is a named add-on or a quote.
What this is. What this is not.
Done means we wrote it down.
Keep-fresh is what already exists in the shop. A project starts when we write what “done” means.
Keep-fresh
You send it. I put it up.
Photos, reviews you already have, hours, hires, specials, OOO, a celebration, a note to customers, a color pass. Hosting and SSL stay up. Evening batch. A few days. Nothing live until you say yes. In year one. Then $449/yr.
Feature add
A new thing on the public site — or bigger.
A page, a form, a gallery, a booking block. A managed CRM if that’s the work. Dreaming is allowed. Building starts after a written scope: what ships, what does not, what “done” means. Price after we know. If it cannot be named in one sitting, it stays an idea.
A project
Separate quote.
Rebuild. Redesign. New architecture. Member/app, mail server, general IT. A pile of keep-fresh asks that is actually a new section. Done means the scope shipped — not “keep going until it feels finished.”
Nothing goes live until you say yes. Included in year one. Then $449/yr.